“
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Think of your Amazon Author Page as your online
identity as an author. Here's how to use Author Central to create a great Author
Page:
Provide a high-quality profile photo – Your
photo should depict you as someone who is likable, trustworthy, and competent.
Your face should dominate the photo--don't include your kids, spouse, car, or
cat. The picture should be in-focus, without red-eye, and with a light source in
front of you.
Ensure your biography is complete and up to
date – This is where you need to prove to people that you have the street
cred to write a book. Think of this as your elevator pitch as if you're applying
for a job.
Use all your weapons – This means investing
the time to include your blogs and social-media accounts. That said, if you're
no longer blogging or using a social-media account, then don't include them. The
goal here is show that you're an engaged and engaging person.
Cut to the chase – Let your writing and
reviews do the talking. Don't describe yourself or your writing as "innovative,"
"inspiring," and "irresistible." Bragging makes you look clueless. Let the stars
do the talking. ”
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Here's Guy's Author Page (amazon.com/author/guykawasaki),
updated with photos and links to his blog and tweets:
Author Pages are viewed by millions of readers each
month. Managing your Author Page is easy. Simply log into Author Central, go to the Profile tab, and update your information. If you haven't
done so already, you can claim your own easy-to-remember Author Page web address
to share on your blog and social networks.
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Sincerely,
The Author Central Team
https://authorcentral.amazon.com |
Tuesday
Amazon's Author Central
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